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News Coverage
Kimberly-Clark’s Jason Niemi: ‘Quality Matters as Much as Quantity’
Claire BeDell
June 6, 2024
Veteran CPG marketer shares insights on balancing personalization & privacy in age of opt-in data
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Kimberly-Clark’s Jason Niemi: ‘Quality Matters as Much as Quantity’
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Attain taps Mediaocean’s Ben Kartzman as president, COO
June 3, 2024
Kartzman served as chief operating officer at Mediaocean, the industry’s largest media planning software company.
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Attain taps Mediaocean’s Ben Kartzman as president, COO
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Roku’s Jeff Katz: There’s no reason to be wasting TV impressions
Claire BeDell
May 31, 2024
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Roku’s Jeff Katz: There’s no reason to be wasting TV impressions
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GroupM’s Katie Schnepf: ‘Retail data is a goldmine for advertisers’
May 24, 2024
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GroupM’s Katie Schnepf: ‘Retail data is a goldmine for advertisers’
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Attain Named Top Programmatic Player By AdExchanger
Claire BeDell
May 3, 2024
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Attain Named Top Programmatic Player By AdExchanger
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Attain Named Finalist For Digiday's 2024 Best Commerce Strategy
May 1, 2024
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Attain Named Finalist For Digiday's 2024 Best Commerce Strategy
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Brands Reevaluate Measurement Strategies Amid Google’s Cookie Deprecation Delay
Claire BeDell
April 30, 2024
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Brands Reevaluate Measurement Strategies Amid Google’s Cookie Deprecation Delay

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