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Opinion
How We Truly Modernize Measurement
It’s common sense, really.
REad More
icymi
The Economic Impacts of the Return-to-Office Push
Ushering in a New Era of Data Stewardship
This summer, the travel industry continued its shift towards the young and the rich
The 2024 Olympics Took a Massive Step into the Future
The Case For (and Against) CTV as a Performance Channel
Consumer
McDonald's Is the One Cultural Institution Holding This Fractured Nation Together
Commerce
Beer Drinking Has Increased in 2024 — and Will Likely go up in Football Season
Consumer
As NY Fashion Week Looms, Do Gen Z Consumers Even Care?
the roundup
your weekly briefing for what else you need to know.
Google 'sunsets the sunset'
The tsunami is still coming, and the life rafts continue to be cookie alternatives
The MarTech Weekly
A wolf in sheep's clothing
Google is handing over consent to the consumer, but is there an ulterior motive?
Mobile Dev Memo
More questions than answers
What will a Chrome opt-in actually look like?
AdExchanger
The Harris campaign slam dunks modern branding
What's powering the presumptive nominee's epic branding pivot?
AdWeek
The First Step to RMN Standardization
Advertisers should request a set of baseline metrics to compare apples to apples. Is it really that simple?
Ad Age
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Data Trends
Consumer
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