Data Trends

Consumer

Consumer
The Return to Recreation: Why Shoppers Are Trading Screens for Paddles
Sporting goods spending has surged 36% over five years as Americans embrace pickleball and outdoor activities. But the data reveals something more interesting: consumers aren’t abandoning their screens — they’re adding courts to their routines.
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The Return to Recreation: Why Shoppers Are Trading Screens for Paddles
Consumer
Category Showdown: Sports Betting
Online sports betting platforms are in a race to capture a market with a high propensity for repeat purchases.
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Category Showdown: Sports Betting
Consumer
Mixed Signals at the Multiplex: Summer 2025 Shows Industry Resilience Despite Audience Hesitation
While consumer sentiment remains lukewarm, box office revenues surge with franchise hits driving an expected 6% annual increase in ticket sales.
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Mixed Signals at the Multiplex: Summer 2025 Shows Industry Resilience Despite Audience Hesitation
Consumer
Consumers Are Wary of Spending on Travel Amid Economic Uncertainties
A slow job market, decreased consumer confidence and pesky inflation numbers have travelers more price-conscious.
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Consumers Are Wary of Spending on Travel Amid Economic Uncertainties
Consumer
The Real-Time Measurement Gap Is (Finally) Closing
As AI-driven platforms make thousands of daily optimizations, marketers are shifting from delayed reporting cycles to immediate, actionable insights that drive campaign success in real time
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The Real-Time Measurement Gap Is (Finally) Closing
Consumer
It’s Alive: Live Broadcasts and Appointment Viewing Are a Hit on CTV
Advertisers and viewers have embraced the old-school, live and appointment-viewing model on CTV.
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It’s Alive: Live Broadcasts and Appointment Viewing Are a Hit on CTV
Consumer
Inflation Fatigue Sets In: Consumers Pull Back on Fast Food Spend
Attain’s May 2025 Consumer Pulse highlights a contradiction in the QSR sector: per-transaction spend is up 6% year-over-year, yet over half of consumers say they’re cutting back on fast food.
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Inflation Fatigue Sets In: Consumers Pull Back on Fast Food Spend

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